01
sacred counsel
revenue-share build · multi-year
marketplace platform built $0 upfront, 10% of gross revenue. signed agreement, live, paying. proof the rev-share model works at small scale.
branch 03 · incubator
you're building something we'd build anyway. instead of paying full price, we invest engineering capacity in exchange for equity or revenue share. same delivery quality as a paid build — but the relationship is longer, deeper, and aligned on outcome. selective by design.
who this branch is for
01
we'd build what you're building even without you. wellness platforms, creator economies, ai-native tools, regenerative + lineage-respecting projects. if we wouldn't fund it ourselves with cash, it's not an incubator fit.
02
you're committed full-time (or are about to be). there's a long arc here — equity matters, revenue share matters, and that only works if you're in it. not for one-off projects or side hustles.
03
this is a multi-year relationship, often legal. we both need to want to spend time together. usually starts with a paid engagement first — a sprint, an audit, a strategy day — before any equity talk.
three structures
three legitimate ways to structure aligned engagements. all selective. all require an existing working relationship before terms get drafted.
cash + equity · for funded or near-funded founders
we build your platform at significantly reduced rates in exchange for meaningful equity. same scope as a £30–80K full build, structured around your funding runway. vesting terms standard, drag/tag standard. typically pairs with a fractional CTO retainer post-launch.
no cash upfront · for bootstrapped founders with real revenue ahead
we build the platform with $0 upfront from you. in exchange, astral labs takes 10–30% of gross revenue (after stripe fees) for an agreed term — typically 3–5 years — with a small monthly floor. clean exit terms. used twice successfully (sacred counsel, and one ongoing).
monthly · technical leadership without the salary
technical strategy, vendor decisions, hiring guidance, roadmap clarity, investor calls. not hands-on code (that's the retainer in /web or /ai). for founders who need a senior engineering brain in the room without the salary commitment. typically 5–10 hrs/week.
incubator engagements
01
revenue-share build · multi-year
marketplace platform built $0 upfront, 10% of gross revenue. signed agreement, live, paying. proof the rev-share model works at small scale.
02
founder-built saas · aligned thesis
built as a thesis platform — wellness practitioners need sovereign tools. running on a long-term aligned arc, not a one-off engagement.
03
fractional CTO + build · multi-year
built and ongoing technical leadership for a tour marketplace launching mexico 2026. shape of a long-term incubator engagement.
most incubator engagements start as paid first. a sprint, an audit, a strategy day — to see if the chemistry's there. equity talk comes later. if you want to skip to a conversation, book a call.
jordi@fromastral.com